Centro da Terra Consultoria - TI / Assessoria na Seleção de Sistemas

Information Technology

How to win and retain customers? What to do to overcome the strategies used by the competition to attract and win customers' business?

Monitor and improve the relationship through all channels of customer contact. The perfect knowledge of the transactions "Company X client" at different levels, allows one to draw a map of relationships able to anticipate the desires and work directed at the "customer focus".

To improve the company's position in the ranking we anticipate the knowledge of "customer focus" and understand the factors that determine value and satisfaction for consumers. Satisfied customers buy more, are more loyal, less price sensitive and disseminate a positive image of the company.

Phases of the project for implementation of CRM

Analysis of current situation	- Channels of communication with the customer; - Standard operating system used; - Requirements for change-oriented "customer focus";

Workshops for planning	Working meetings with the related areas to present the results of the previous step and plan the next steps.

Structuring the project	Structuring the relationship processes, structure organizational necessary, modeling data for CRM, specification and selection system.

Human development and support	Support the implementation and training necessary for qualification the personnel involved.